Social Media Officer | Monash University (@monash_school_of_music)
2024 (current) • Part-time

At Monash University’s School of Music and Performance I am solely responsible for the school’s social presence. Responsibilities include content creation, scheduling, responding to comments and messages, liaising with faculty and staff for promotional requests, and producing in-house podcasts.

Social Media Officer | Monash University (@monash_uni)
2023 to 2024 • Full-time

While at Monash University’s central marketing team, I worked in a team of nine responsible for the university’s social media presence. I was predominantly responsible for content creation and ideation in alignment with campaign briefs provided from stakeholders within the university. I was also responsible for generating analytics and presenting social media reports within the organisation. My work in the short-form video space saw me create some of Monash's best performing TikTok content since they launched on the platform, some of which can be viewed below.

Digital Content Officer | Monash Student Association
2023 • Full-time

During my time at the Monash Student Association I was entirely responsible for the student union’s digital marketing channels. I was responsible for establishing the union’s TikTok account, reinvigorating the Instagram account to be a source of information and utility for students, and began an ongoing program of student volunteer content creators.

Assistant Manager (Front Office) | Hotel Windsor
2020 to 2022 • Full-time

I have extensive experience in customer service, culminating in my time spent as duty manager at the Hotel Windsor. During my time there I was responsible for ensuring guest needs were catered for, liaising between various departments of the property, and resolving issues as they arose.

Marketing Assistant | Theatre Works
2019 to 2020 • Part-time

My first foray into theatre marketing was with Theatre Works, inspiring a long term passion for it. My responsibilities included creating social media assets with media pull quotes, creating Instagram story content, graphic design, and liaising with artists.

Broadly Relevant | Podcast • Producer and Co-Host
2024

Broadly Relevant is a weekly podcast I produce and host with a close friend from high school featuring discussions and analysis of current events. As producer I am responsible for editing episodes, maintaining our website, and building relationships with stakeholders.

Full Cream | Theatre • Producer and Maker
2023 to 2024 • Various Venues

Full Cream was an original devised work about body positivity and community. I produced and marketed the work, growing our email list from 0 to 250+, social media following from 0 to 1000 per platform, and selling out our two Melbourne seasons at Melbourne Fringe Trades Hall, and Monash Uni. I was also responsible for our merchandising operation, including establishing our ecommerce strategy. Full Cream was also the recipient of $5,000 in grants from Monash Performing Arts Centres.

Owl & the Albatross | Theatre • Producer
2022 • Theatre Works

Owl & the Albatross was work for young audiences grappling with climate activism, hope, and queer futurity. We were fortunate to receive a $2,000 grant from the Playking Foundation for the work’s development.

Bachelor of Business | Monash University
2018 to 2023 • Major: Marketing

Bachelor of Arts | Monash University
2018 to 2021 • Major: Theatre & Performance